Due to current concerns around COVID-19 it has been decided that the 8th International Conference on Contemporary Marketing Issues will be held between 11-13 September 2020 as a virtual conference. This decision has been made as the wellbeing of our speakers, sponsors and attendees is our primary concern. It is also our concern to provide a well-attended event with high-level speakers. We strongly feel this may not be the case if the conference is held in a physical location as there are too many transport, accommodation and venue restrictions in place. As a result, and on further monitoring the COVID-19 situation, we have concluded that a virtual conference is the best course of action for all parties concerned.

All accepted manuscripts will be included in the conference proceedings and all registered participants will receive a certificate of participation. Publication opportunities for selected manuscripts are still in place. In addition, due to the conference being virtual the registration fees have been considerably reduced. Furthermore, the submission deadline has been extended until the 21st of August.

The 8th ICCMI 2020 will be held between the 11th and 13th of September 2020.

This year the Conference is co-organised by the Department of Organisation Management, Marketing and Tourism of the International Hellenic University (formerly known as Alexander Technological Educational Institute of Thessaloniki), Greece and the Adam Smith Business School of the University of Glasgow, UK. Additionally, the conference is endorsed by the University of Gloucestershire.

Professor Cleopatra Veloutsou of the Adam Smith Business School of the University of Glasgow, will serve as Conference co-Chair alongside Professor Christos Sarmaniotis, the founder and president of ICCMI.

The organizing committee of ICCMI is pleased to announce that Prof. Neil Towers of the University of Gloucestershire will serve as the keynote speaker of ICCMI 2020. Professor Towers is an internationally recognised expert in agile digital retail marketing, supply chain management, small business growth and applied research giving significant impact to both businesses and higher education with over 35 years of extensive experience. Professor Towers is Editor-in-Chief of the International Journal of Retail and Distribution Management, has wide experience of Lead roles in Research Leadership and is an Expert Adviser for several international bodies.

Following the success of the previous 7 conferences, ICCMI 2020 will continue on the same tradition of bringing together academics and practitioners from around the world who discuss, argue and engage in knowledge transfer in the field of Marketing and other related fields.

We invite you to submit your manuscripts and register for ICCMI. This year, for the first time in ICCMI, poster presentations will be accepted.

Moreover, ICCMI 2020 invites papers from other, selected, thematic areas of Business Administration. For more information please check our topics.

Publication opportunities

All accepted manuscripts will be included in the Conference proceedings. Moreover, authors of selected, high quality, Conference papers will have the opportunity to submit and publish their papers (in an extended and modified version) in special issues of prestigious journals according to the calls for papers. Special issues are expected and will be announced in due course. So far, special issues have been agreed with the following journals:

Important Dates

BY 21/8/2020 Deadline Extension
BY 04/9/2020
ICCMI 2020
11-13 SEPTEMBER, 2020

ICCMI 2020 is endorsed by

ICCMI 2020 is supported by